Why Storage?

According to leading industry analysts, the North American storage market including hardware, software and services will reach $35.0 billion in 2011 and is expected to grow at a 5.8% 4-year CAGR.*

The storage market has grown dramatically over the past several years due to the convergence of several key factors, including:

• New emphasis on unstructured data (graphics, voice, video)
• Expanding legislation regarding information governance and e-discovery
• Growing trends such as the widespread deployment of server virtualization, greater dependency on mission critical applications for business operations and the pervasive use of Web-based data across the network, from users to the data center

Over the next several years, storage optimization will be a primary driver for storage solution sales as customers in every industry seek to contain costs through data compression, de-duplication, thin provisioning, auto-tiering, storage virtualization and cloud computing. At the same time, server virtualization will be a key catalyst for storage infrastructure virtualization and enhancement due to capacity planning, workload management, and backup and recovery issues.

Avnet has identified key opportunities in storage to help you to navigate through market complexities so you are equipped with highly effective and profitable solutions that can deliver measurable results for your customers.

If you are interested in learning more about storage solutions, Avnet provides training and enablement tools that accelerate your success, including:

Partner Training and Education

Elevate your storage knowledge and solution expertise through our comprehensive training curriculum, from on-site Universities to on-demand training.

SolutionsPath® Playbooks

Access proven solution "plays" that highlight key supplier-neutral market opportunities as well as align leading suppliers' products and services to address key customer challenges and priorities.

Avnet Demo Center

Extend the value of our Playbooks with live remote demonstrations of key technology solutions featured in the Playbooks. Access to the Demo Center allows for virtual demonstration of key solutions, allowing for real time proof of concept to accelerate the sales cycle while reducing your total cost of sale.

Avnet Demand Center

Utilize this innovative "plug & play" tool to quickly and easily create and deploy original demand generation campaigns specifically geared toward end users in targeted markets.

Data Center Lifecycle Services

Drive profitable growth through the delivery of data center services that span the full IT lifecycle. Take advantage of Avnet’s managed, cloud and professional services to address your customers’ data center optimization needs. Avnet can enable partners with services for all IT lifecycle stages - plan, acquire, integrate, deploy, manage and dispose.

*Avnet Est Based on Gartner/IDC Data, September 2011